Creative Position @ Entrepreneurial Ecosystem

A school igniting entrepreneurial spirit, Draper University is hiring a Marketing Manager tasked with sharing the story of Draper to encourage the growth of its ecosystem. Find out more about the opportunity and how to apply below.

53145766_2034036443381419_8156403775712526336_n.png

About Draper University:

Draper University was founded by venture capitalist Tim Draper with the mission to inspire people and accelerate ideas by igniting the entrepreneurial spirit globally. Come join 1000+ alumni who have launched their own startups, raised $240+M in venture funding and who work with leading technology companies to foster innovation. Live and learn in Silicon Valley during the 5 week fully immersive program and go from human to hero.

The Opportunity:

Draper University is seeking a Marketing Manager to expand their team. As the Marketing Manager you will be responsible for telling the world the story of our product. We’re seeking a marketer who has an array of marketing skillsets needed to be successful in this position. This role requires a high level of creativity, attention to detail, and project management skills.

The Marketing Manager would be responsible for:

  • Build and manage a content calendar that attracts a qualified audience (including blog posts, webinars, infographics, etc.).

  • Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and additional channels that may be deemed relevant.

  • Create shareable content appropriate for specific networks to spread both our brand and our content.

  • Run regular social promotions and campaigns and track their success (e.g., Twitter chats, LinkedIn discussions, etc.).

  • Writing/editing various types of articles on a wide range of topics for our blog, and editing other writers’ content.

  • Manage various email campaigns, including the template designs, calls-to-action, and content used in our email sends.

  • Manage the strategy and setup of all paid campaigns.

  • Measure and optimize our paid marketing

  • Assist with event planning, including working with vendors, event coordinators, and design teams for on-site collateral.

Requirements:

  • Ability to run effective Facebook & Google Ad campaigns

  • A passion and strong understanding of the industry and our business' mission.

  • Excellent communicator and creative thinker

  • Speak and present both internally and externally to promote the story of our product.

  • Travel to different events

Additionally, other preferred skills would include:

  • Adobe illustrator and photoshop

  • Strong understanding of SEO to improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions.

  • Establish a sustainable, strategic approach to PR, connecting with influential media outlets and journalists to place stories about company news and other initiatives.

Location: San Mateo, CA

Interested?

SEND YOUR RESUME to Katie and tell her that Next Gen sent you to this opportunity!

Alex Gordon